Inovasi Baru ShopeeVIP+, Gabungkan Belanja Harian dan Streaming Netflix

Kamis, 10 September 2026, 13:23 WIB Sumber: Republika Dibaca 1 kali

Ukuran:

Shopee resmi meluncurkan layanan berlangganan terbaru ShopeeVIP+ yang menggabungkan manfaat belanja harian dengan akses streaming Netflix dalam satu paket, resmi diperkenalkan pada 8 September 2026 di Indonesia, Thailand, dan Filipina. Kolaborasi ini didasarkan pada pengamatan bahwa konsumen modern mendambakan pengalaman bertransaksi yang menyeluruh, bukan sekadar potongan harga. Shopee dan Netflix berharap kemitraan ini dapat mempermudah akses masyarakat Asia Tenggara terhadap hiburan berkelas dunia tanpa hambatan ruang dan waktu.

Poin-Poin Utama

Shopee officially launched ShopeeVIP+ subscription service on September 8, 2026.
Shopee partnered with Netflix for the ShopeeVIP+ service.
ShopeeVIP+ combines daily shopping benefits with Netflix streaming in one subscription.
Daniel Minardi is Senior Director of Business Partnership at Shopee Indonesia.
Tizar Patria Irsyadi is Head of Business Development and Partnerships for Southeast Asia at Netflix.
The service was simultaneously launched in Indonesia, Thailand, and the Philippines.
Shopee conducted one year of consumer behavior research before launching the service.
The tagline for ShopeeVIP+ is "Sekali Langganan, Dapat Semua" (One Subscription, Get Everything).
The previous ShopeeVIP service only offered shopping discounts without entertainment benefits.
Daniel Minardi stated that modern consumers seek comprehensive transaction experiences.
Netflix aims to provide entertaining and memorable experiences without space and time limitations.