Ini Mengapa Iklan Adidas-IDF Dinilai Kejam dan Memicu Boikot
- Adidas faced widespread criticism and boycott calls for featuring former Israeli soldier Shalev Biton in a shoe ad campaign aimed at amputees.
- The ad shows Biton trying on shoes in an Israeli store and running outdoors.
- Biton lost his leg during the 2021 Israel-Gaza conflict, an 11-day Israeli military operation on the besieged enclave.